Post by account_disabled on Aug 28, 2015 4:01:15 GMT -9
There are plenty of SEO services available online. There is no doubt that some are worse than the others, but you might find yourself in a situation where you have hired an SEO company and you have no proper ground to see if they are doing a great job optimizing your site and improving your search engine rankings. It is a bit hard for some of you with fewer experiences on search engine optimization, but there are several key points that you can use to identify if the SEO company you hired is doing their job properly. One of the easiest red flags to catch from an SEO company is reciprocal linking.
Reciprocal linking is basically linking back to sites that link to you. You will be asked to place an outbound link to every site that is linking to you. This is one of the oldest tricks in the search engine optimization book, and when I say old I seriously mean outdated. A lot of search engine optimization professionals are leaving this one behind. Reciprocal linking is not that effective, and you are increasing the risk of having your visitors go to other sites by placing unneeded reciprocal links on your page.
So why does reciprocal linking a red flag to identifying bad SEO company? Surprisingly enough, there are still SEO companies who oblige their clients to place outbound links and use reciprocal linking as their primary search engine optimization strategy. This is definitely a red flag because in most casse the SEO company you are hiring is selling you unreliable services. Some reciprocal links can be good for your site, but having told by your SEO company to place reciprocal links for every inbound links you get is definitely not acceptable.
The abuse of reciprocal links can get worse when your SEO company uses automated reciprocal link building. Remember that THE most important point in seo is relevancy. You need to build enough relevancies with your keywords in order to climb the search engine ladder. Yes, having a blog about car modifications link to another site that are selling cars does makes sense. When your SEO company suggest you to place a link to a fishing supplies shop on your car related blog, you are seeing an obvious red flag right there.
All and all, reciprocal linking can still be used as part of an integrated search engine optimization strategy. It is always nice to build links to other relevant sites, and you will be getting valuable backlinks by doing so as well. However, to link to another site just because they are linking to you is definitely unacceptable. If you hire an SEO company which utilize reciprocal linking as their primary search engine optimization strategy and oblige you to place links to virtually any sites that links to you, you are hiring the wrong company. For more info visit here: www.leithseo.com
Reciprocal linking is basically linking back to sites that link to you. You will be asked to place an outbound link to every site that is linking to you. This is one of the oldest tricks in the search engine optimization book, and when I say old I seriously mean outdated. A lot of search engine optimization professionals are leaving this one behind. Reciprocal linking is not that effective, and you are increasing the risk of having your visitors go to other sites by placing unneeded reciprocal links on your page.
So why does reciprocal linking a red flag to identifying bad SEO company? Surprisingly enough, there are still SEO companies who oblige their clients to place outbound links and use reciprocal linking as their primary search engine optimization strategy. This is definitely a red flag because in most casse the SEO company you are hiring is selling you unreliable services. Some reciprocal links can be good for your site, but having told by your SEO company to place reciprocal links for every inbound links you get is definitely not acceptable.
The abuse of reciprocal links can get worse when your SEO company uses automated reciprocal link building. Remember that THE most important point in seo is relevancy. You need to build enough relevancies with your keywords in order to climb the search engine ladder. Yes, having a blog about car modifications link to another site that are selling cars does makes sense. When your SEO company suggest you to place a link to a fishing supplies shop on your car related blog, you are seeing an obvious red flag right there.
All and all, reciprocal linking can still be used as part of an integrated search engine optimization strategy. It is always nice to build links to other relevant sites, and you will be getting valuable backlinks by doing so as well. However, to link to another site just because they are linking to you is definitely unacceptable. If you hire an SEO company which utilize reciprocal linking as their primary search engine optimization strategy and oblige you to place links to virtually any sites that links to you, you are hiring the wrong company. For more info visit here: www.leithseo.com